The Bridal Finery Fashion Presentations 2020

When The Bridal Finery asked us to be a part of their Fashion Presentations again this year, we couldn’t say no! Last year’s install was one of our most favorite creative projects. We always try to do something out of the box and keep it very editorial - after all, this is for FASHUN! This year’s concept for the annual fashion presentations was inspired by candy shops with a candy-colored palette and an ode to the 90s - taking cues from incoming high end interior and fashion design trends. We were determined to create a color palette that we had not yet seen so we went orange, lavender, candy pink, and chrome… because why not!? We created a custom-built channeled wall to serve as the large backdrop piece to transform their fitting room for the event. We carried the vibe throughout the store on the salon’s accessory wall, dress garment racks, and a fun little pop up matcha bar display we created. The models stood in front of the backdrop as they showed off the latest and greatest trends in bridal fashion. Owners and stylists, Tali and Roberta described everything about the looks, which were created by their fashion director, Jamie. This year’s presentations were all about customization and they did not disappoint! Tali and Roberta showed guests, who comprised of local vendors and brides, all of the alterations that can be made to a dress to make it truly customized. 2020 has been a rough year for everyone and we must say this creative endeavor was so therapeutic for us! Check it!

Click here to see last year’s install!


Photos: Kartsie Photography + Dani Nichol Photo

Concept/Shop: The Bridal Finery

Bridal Styling: Jamie O’Neil of TBF

Design, Floral, Matcha Bar Display & Menu: Revel

Dress Designers: Ines De Santo, Sareh Nouri, Anne Barge, Mira Zwillinger

Jewelry Designer: Maria Elena

Hair/MUA: Laura Reynolds Artistry

Models: Mya Nicole and Morgan Mudrick

Model Agency: Premiere Models, New Smyrna Beach

Desserts: My Bakers Cottage Cakes

Matcha Provided by: Healing Butterfly

Invites: Eleven Note

TBF Welcome Sign: Andi Mejia

Official Photographer of Event: Kristen Weaver Photography (not pictured below)

Official Videographer of Event: Captured by Elle